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One of the leading neckwear manufacturers and suppliers in China, Shengzhou Jinfa Necktie Co., Ltd is specialized in producing and customizing competitive and quality neckwear products either OEM-based or self-branded, including Jacquard or woven, yarn dyed or printed silk or polyester neckties, scarves, shawls, stoles and bow ties, etc. more>>

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Time for ties: 'Men are looking to dress up again'(1)

Font Size:big - mid - smallejinfatie   Release time 09-01-20 10:16     view:1746   coomment:0   source:

Time for ties: 'Men are looking to dress up again'1

By William Loeffler


The necktie -- often dismissed as a badge of corporate conformity or derided as the gift of last resort -- could be mounting something of a comeback.

December, which is National Tie Month, accounts for about 20 percent of annual sales of ties. And whether it's dressing up for a holiday party or buying a gift for a male family member, there are plenty of tasteful choices this season that don't involve battery-operated neckwear that lights up or plays "Jingle Bells."

Sales of men's neckwear declined 6.4 percent in October and November from last year, according to the NDP Group, a marketing and research firm. But the fashion industry, not surprisingly, is viewing the glass as half full.

"Men are looking to dress up again," says Gregg Andrews, fashion director for Nordstrom. "Men are more comfortable admitting that they're concerned about their appearance."

Shoppers at Nordstrom will find a bountiful harvest of neckties by Robert Talbott, Ted Baker, Burberry, Broletto, Canali and Salvatore Ferragamo.

Ties are becoming leaner to match the trend toward narrow lapels, shirt collars and pants. While the standard range for tie widths is between 23/4 inches to 3 1/2 inches, they can be as narrow as 2 inches, Andrews says.

Ties often are worn without suits, often as a substitute for a blazer or vest as the "third piece" that turns a shirt and pants into a complete outfit.

A younger generation seems to have discovered the versatility of the tie. Disney pop idols and Grammy nominees the Jonas Brothers affect the look of dapper young lords with their neckties and ascots.

"Every time you see them, they're wearing a tie," Andrews says. "They're not wearing a tie the way their dad wore a tie, but they're wearing a tie."

Other trend-setters include rapper Jay Z and President-elect Barack Obama, whose iridescent deep sapphire knots are likely to usher in a blue period among fashion designers.

Ties were eclipsed by the casual Fridays plague and the dressing down of America associated with the dot.com boom of the '90s.

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